India's top designers Anita Dongre and Masaba Gupta set to produce masks to fight against Coronavirus

With a dearth of masks in the country, citizens and medical professionals are finding it hard to protect themselves from the Covid-19 outbreak. But Indian fashion fraternity is making sure that scarcity of masks does not become the reason for the common man's suffering. Country's ace fashion designers - Anita Dongre and Masaba Gupta have announced that they will be manufacturing protective masks for needy people to stop the outbreak of Coronavirus.
Masaba Gupta on Wednesday announced that she will be producing non-surgical masks as her contribution in the country's battle against the coronavirus pandemic. The Mumbai-based designer, who owns the label House of Masaba which has come to a halt amid lockdown like any other workplace, has launched the self-explanatory initiative 'Maskaba'.

"We thought why not do our bit by donating something that is the need of the hour - non-surgical masks. These masks are being produced at a production facility with three workers who are being completely taken care of," Masaba wrote on Instagram.
"The fabric which was meant for garments, is being used to produce non-surgical masks for donation that are washable and reusable," she added.
The designer said we all are in this together. "... and my hope is to keep my chin up by doing something for the country that promotes safety especially in times like these," Masaba said.
Prior to Masaba's announcement, Anita Dongre made a similar announcement on Instagram. She wrote, "Ever since lockdown measures came into place, we have been finding ways to contribute meaningfully to safety efforts amidst the current pandemic. These efforts have now been greenlit. Starting this week, 24 of our women employees from two of our community tailoring units in Charoti and Dhanevari have offered their services in creating protective face masks to meet the needs of the community at large. All social distancing norms and hygiene measures will be followed during this time."

"These community tailoring units are a part of Anita Dongre Foundation’s larger efforts to provide employment to rural communities, which will now be producing reusable cloth masks, and will also be producing special disposable masks for doctors, nurses and medical staff at the request of local hospitals in the area. We are all in this together. We shall overcome," added the designer.